Product Description
The Value Proposition Development Online Course includes:
– The process to help you discover and articulate your own unique value proposition
– An explanation of how to identify, create, and use the three value proposition derivatives
– 4 sessions on value proposition theory, development, optimization, and application
– 4 quizzes (1 per session)
– 3 interactive worksheets
– 5 full-length case studies
– 30+ creative samples
– 1 certification exam